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Get $170–$630 in credit toward iPhone 16 or iPhone 16 Pro when you trade in iPhone 12 or higher.* Buy
Buy
From $999 or $41.62/mo. for 24 mo.1
Apple Intelligence available now2
IPhione 16 Pro
Strength. Beauty.
Titanium.
iPhone 16 Pro features a Grade 5 titanium design with a new, refined microblasted texture. Titanium has one of the highest strength-to-weight ratios of any metal, making these models incredibly strong and impressively light. iPhone 16 Pro comes in four stunning finishes — including new Desert Titanium.
Internal design improvements — including a 100 percent recycled aluminum thermal substructure and back glass optimizations that further dissipate heat — enable up to 20 percent better sustained performance than iPhone 15 Pro. So you can do all the things you love — like high-intensity gaming — for longer.
New display technology allows us to route display data under active pixels with no distortion, resulting in thinner borders for larger 6.3-inch and 6.9-inch Super Retina XDR displays that feel great in your hand.
iPhone 16 Pro is splash, water, and dust resistant. It also has our latest-generation Ceramic Shield material that’s two times tougher than any smartphone glass. Talk about durable.
AI-opening Possibities
iPhone 16 Pro is built for Apple Intelligence, the personal intelligence system that helps you write, express yourself, and get things done effortlessly. With groundbreaking privacy protections, it gives you peace of mind that no one else can access your data — not even Apple.
Boost your productivity
Express yourself visually
A new era for Siri
Explore new tools that help you write, focus, and communicate.
Writing Tools can proofread your text and rewrite different versions until the tone and wording are just right, and summarize selected text with a tap. They’re available nearly everywhere you write, including third-party apps.
Just hit record in the Notes or Phone app to capture audio recordings and transcripts. Apple Intelligence generates summaries of your transcripts, so you can get the most important info at a glance.
Priority messages in Mail elevate time-sensitive messages to the top of your inbox — like an invitation that has a deadline today or a check-in reminder for your flight this afternoon.
Great powers come with great privacy.
Apple Intelligence is designed to protect your privacy at every step. It’s integrated into the core of iPhone through on-device processing. So it’s aware of your personal information without collecting your personal information.
And with groundbreaking Private Cloud Compute, Apple Intelligence can draw on larger Apple-designed server-based models, running on Apple silicon, to handle more complex requests for you while protecting your privacy.
Learn more about Apple Intelligence
Take total
Camera Control.
Now you can take the perfect photo or video in record time. Camera Control gives you an easier way to quickly access camera tools. Simply slide your finger to adjust camera functions like exposure or depth of field, and toggle through each lens or use digital zoom to frame your shot — just how you like it.
Camera Control features a two-stage shutter that lets you automatically lock focus and exposure with a light press — so you can reframe your shot without losing focus on your subject.
How to use Camera Control
Use visual intelligence through Camera Control to instantly learn about objects and places you see. Just point your iPhone 16 Pro to discover more or interact with something in front of you. Pull up a review of a restaurant you pass, search for where to buy a new item you spotted, and more.
Go Deeper on camera control
4K 120 fps Dolby Vision
cinemasterful
4K 120 fps Dolby Vision
cinemasterful
iPhone 16 Pro takes video capture to a whole new level with 4K 120 fps Dolby Vision — our highest resolution and frame rate combo yet. Enabled by the new 48MP Fusion camera with second-generation quad-pixel sensor and our powerful A18 Pro chip, iPhone 16 Pro lets you record 4K 120 fps Dolby Vision in video mode or slo-mo.
Highest-quality
video in a
smartphone
And now you can adjust the playback speed after capture in the redesigned Photos app, giving you greater editing capabilities. To add a dreamy quality to your shot, try out the new half-speed option. Or for a cinematic effect, slow it right down to 24 fps playback.
iPhone 16 Pro also provides a big leap in audio performance with four studio-quality mics for higher-quality recording. They provide a lower noise floor so you get more true-to-life sounds. New Spatial Audio capture makes your videos sound more immersive when listening with AirPods. And thanks to wind noise reduction, the audio quality is even clearer.
Audio Mix.
Make your voice heard.
Powered by advanced intelligence and Spatial Audio capture, Audio Mix lets you adjust the way voices sound in your videos using three different voice options. Want to decrease background sound? Or just focus on the voices that are in frame? Simply select the mix and adjust intensity to get the sound you want after video capture.
In-frame
Only captures the voices of the people on camera, even if people off-camera are talking during the recording.
Studio
Makes voices sound like you’re recording in a professional studio equipped with sound-dampening walls. Great for vloggers or podcasters because the recording will sound like the mic is close to the subject’s mouth, even if it’s a few feet away.
Cinematic
Captures all of the voices around you and consolidates them toward the front of the screen — just like sound is formatted for the movies.
Shot on iPhone 16 Pro.
Go behind the scenes of The Weeknd’s groundbreaking music video to learn how the powerful camera features on iPhone 16 Pro deliver more creative freedom and flexibility than ever before. The “Dancing in the Flames” cinematographer Erik Henriksson films the video in dreamlike slow motion using 4K 120 fps Dolby Vision on iPhone 16 Pro. Thanks to Camera Control, he could make technical decisions by simply sliding a finger to adjust camera functions like exposure or focal length — all without missing a beat.
Nerd out on Pro Video
New 48MP Ultra Wide camera.
Viva la resolution.
iPhone 16 Pro adds a second 48MP camera to the Pro camera system. The new 48MP Ultra Wide camera has a more advanced quad-pixel sensor for super-high-resolution 48MP ProRAW and HEIF photos with autofocus.
So you can capture a mesmerizing new level of detail in macro photos and sweeping, wide-angle shots.
Marco
13mm
24mm
28mm
35mm
48mm
120mm
More zoom? Boom. Now you can shoot in 120 mm with the 5x Telephoto camera on both Pro models and get sharper close-ups from farther away. With multiple framing options, it’s like having seven pro lenses in your pocket, everywhere you go.
Our latest generation of Photographic Styles gives you greater creative flexibility than ever before, so you can make every photo even more you. And thanks to advances in our image pipeline, you can now reverse any style, anytime.
Lock in your look.
We’ve created new styles that let you dial in your exact desired look with more advanced skin-tone rendering and set it across your photos.
Align with your aesthetic.
Our improved image pipeline also enables more creative styles, which allow you to customize the different moods of a photo through color.
With the power of A18 Pro, you can see the style applied in a live preview — like professional color grading in real time.With the power of A18 Pro, you can see the style applied in a live preview — like professional color grading in real time.
Make the most of your
megapixels.
Personalize every style even more with the new control pad, which makes it easy to adjust tone and color simultaneously. You can also use the slider to adjust the intensity of the specific colors, instead of applying a one-size-fits-all approach.
Lock in your look.
We’ve created new styles that let you dial in your exact desired look with more advanced skin-tone rendering and set it across your photos.
Align with your aesthetic.
Our improved image pipeline also enables more creative styles, which allow you to customize the different moods of a photo through color.
With the power of A18 Pro, you can see the style applied in a live preview — like professional color grading in real time.With the power of A18 Pro, you can see the style applied in a live preview — like professional color grading in real time.
Make the most of your
megapixels.
Personalize every style even more with the new control pad, which makes it easy to adjust tone and color simultaneously. You can also use the slider to adjust the intensity of the specific colors, instead of applying a one-size-fits-all approach.
A18 Pro chip.
The brains behind Apple Intelligence.
A phenomenally powerful chip, A18 Pro enables Apple Intelligence with a faster Neural Engine, an improved CPU and GPU, and a big jump in memory bandwidth. It also drives advanced video and photo features like Camera Control, and it delivers our best-ever graphics performance for AAA gaming.
New 16-core Neural Engine is faster and more efficient, supercharging Apple Intelligence
New 6-core GPU gives you enhanced graphics performance
New 6-core CPU,
the fastest in a smartphone, runs complex workloads with less power
17% increase in total system memory bandwidth, the highest ever in iPhone, for outstanding performance
Compare with
Compare with
I Phone 15
tt
Up to
15% faster
6‑core CPU
Up to
20% faster
6‑core CPU
Gaming.
In a whole new light.
With up to two times faster hardware-accelerated ray tracing, A18 Pro makes games look and feel beautifully lifelike — with more fluid graphics and realistic lighting.
And with Game Mode in iOS 18, you’ll get better sustained frame rates for continuous play and improved responsiveness if you’re using wireless controllers and AirPods.
With up to two times faster hardware-accelerated ray tracing, A18 Pro makes games look and feel beautifully lifelike — with more fluid graphics and realistic lighting.
And with Game Mode in iOS 18, you’ll get better sustained frame rates for continuous play and improved responsiveness if you’re using wireless controllers and AirPods.
Up to 2x faster hardware-
accelerated ray tracing than
A17 Pro
A huge leap in battery life. Stellar.
iPhone 16 Pro gives you longer battery life — and iPhone 16 Pro Max delivers the best battery life ever on an iPhone. How? An optimized internal design fits larger batteries, which work together with the A18 Pro chip to deliver incredibly power-efficient performance. Even with so many new capabilities.
Up to
33 hours
video playback on
iPhone 16 Pro Max
Snap on a new MagSafe charger for even faster wireless charging — up to 25W with a 30W power adapter or higher, enabling up to 50% charge in around 30 minutes
Up to
27 hours
video playback on
iPhone 16 Pro
Compare with
I Phone 15
tt
Up to
15% faster
6‑core CPU
Up to
20% faster
6‑core CPU
iOS 18.
Customize. Stylize.
Mesmerize.
